Daniel and Gideon Frankel are a multi-award winning songwriting/production/composing team who started writing and producing music inspired by the classic records they listened to and loved. Soon major record companies took notice and these days they find themselves travelling Australia and the world writing and producing.
It's no surprise that A-list directors and creatives also turn to them when they need something special and the brothers have seized the opportunity to meld music and visuals with the same passion and artistry that they approach their own projects.
As one of the most in demand production teams in Australia, their ability to elicit exceptional performances from artists and musicians combined with their world-class production values, writing and arranging skills make them the obvious choice for premium projects from all around the world.
'We're at a great time in our careers' says Gideon 'because we have the experience and know-how to manifest the ideas we hear and see. We know how to create that all-important atmosphere of creativity in the studio and really capture the magic'.
'We are always prolific in our ideas and its not uncommon for us to give a client five or ten different takes on a brief, so they can choose the one that best enhances their vision. Each one is ready for them to use, so they don't have to imagine what it will be like at the end of the day. We love collaborating. It's a really exciting way to work!'
Leaders in their field Daniel and Gideon work with the best which is reflected in the consistency and quality of their work. They believe that music is art and that great music transcends genre or style, hence their success at producing in many musical contexts from rock, funk, jazz, electronica to pop and orchestral.
The brothers have collaborated with cult Jamaican soul singer, Roy Young (Tommy Boy Records, New York). They have written and produced their own unique brand of psychedelic funk and soul with Roy Young in collaboration with the late Memphis legend Willie Mitchell (Al Green, Isaac Hayes, Booker -T, Tina Turner) and multi-Grammy winning New York engineer, Dave Darlington (Whitney Houston, Sting, Lauren Hill, Wayne Shorter, Bob Sinclair) and Andy Baldwin (Bjork, Ycleff Jean and Morcheeba).
The brothers are quick to give credit where its due. 'Its great to know that when a challenging job presents itself we can call upon our extensive network of musicians and recording talent. The Frankels are also members of the five-piece production collective '77' - their production mastermind - Andy Baldwin multi-platinum producer/sound engineer, star producer Jan Skubiszewski and producer/keyboard prodigy Ollie McGill.'
'We love to balance our original work with working on creative briefs. It keeps us fresh and expanding our horizons. Today the audience demands you respect their intelligence and their entertainment values. That's exactly what we love to do!'